Big Grin Fireworks

Big Grin Fireworks

America's 250th Celebration Campaign

13

Locations

13K

TikTok

30%

to Veterans

Prepared by A.M. Consulting for Paul Richardson & Susan Jackson

March 2026

Countdown to July 4, 2026

100
days
02
hours
03
minutes
56
seconds

What We Know About You

We've done our homework on Big Grin Fireworks.

Before proposing anything, we studied your business, your market, and your opportunity.

13+ Locations

Metro Atlanta coverage from Carrollton to Suwanee

13K TikTok

Your strongest platform — viral gender-reveal content

4 Product Lines

Consumer, gender-reveal, and private event shows

30% to Veterans

Gross stand sales donated to American Legion

Press & Recognition

Community Spotlight: Metro Atlanta fireworks retailer donates 30% of stand sales to local American Legion veterans fund” (2025)

Guinness World Records: Big Grin Fireworks sets Guinness World Record for largest gender reveal celebration” (2024)

Georgia Business Journal: Georgia fireworks retailer prepares 13 Metro Atlanta locations for America's 250th celebration” (2026)

Complimentary Site Audit

biggrinfireworks.com — Our Findings

This comprehensive audit was conducted at no charge — Antoine's gift to you.

Courtesy of A.M. Consulting

A

Mission & Ethos

B

Platform & Tech

B

Products & Catalog

B

UX & Mobile

B

Branding

B

Bilingual

C

SEO

C

Social Media

Critical Issues

ZERO video content on website despite 13K TikTok following

Veterans donation story NOT on homepage — your #1 brand differentiator is invisible

Private events page has zero package details — just a contact link

What's Working

Shopify on Dawn v15.0.2 — solid platform

Judge.me reviews add social proof

TikTok Pixel tracking conversions

Schema.org structured data present

Clean mobile-responsive design

The Opportunity

Once in 250 years.

America's Semi-Quincentennial is the single biggest fireworks sales opportunity in your lifetime.

13K TikTok, Zero Video on Website

Your best marketing asset doesn't appear on your site.

Veterans Story Is Buried

30% to American Legion is your #1 differentiator — not on the homepage.

Semi-Quincentennial Window

June 28–July 4, 2026 is the peak. Campaign setup must start now.

What We'll Deliver

End-to-end campaign execution.

Everything Big Grin Fireworks needs to own the Semi-Quincentennial.

Campaign Marketing Site

Full Semi-Quincentennial website with store locator, event booking, and bilingual content.

Social Media Pipeline

TikTok to Instagram to Facebook cross-posting with UTM tracking and conversion attribution.

QR Code Flyer System

Unique codes per location and team member with scan analytics and ROI measurement.

Analytics Dashboard

Unified view of sales, social metrics, QR scans, and field team performance.

PR & Event Pitch Decks

Professional decks for municipal celebrations and corporate events with ROI projections.

Street Team Operations

Route planning, GPS check-ins, flyer inventory tracking, and performance leaderboards.

Investment Levels

Choose the level that fits.

Every business is different. We've structured three tiers so you can choose the level of support that makes sense.

Campaign Launchpad

Quick wins to maximize Semi-Quincentennial sales

$2,500one-time
  • TikTok video embeds on Shopify
  • Veterans story homepage placement
  • Private events page with tier pricing
  • QR code flyer templates (10 designs)
Most Popular

Campaign Pro

Full Semi-Quincentennial campaign management

$5,000/month
  • Everything in Launchpad
  • Campaign marketing site
  • Social media management
  • Street team coordination & QR tracking
  • Weekly analytics dashboard

Enterprise Partnership

Full transformation + dedicated account manager

$10,625/month
  • Everything in Campaign Pro
  • Custom analytics dashboard (live data)
  • Shopify SEO overhaul
  • Municipal/corporate pitch decks
  • PR outreach (Fox5, WSB-TV, AJC)

Campaign Timeline

The road to July 4, 2026.

March 2026

Campaign launch and strategy development

April–May 2026

Product lineup finalized, marketing assets created

Late May 2026

Memorial Day stand activation + campaign soft launch

June 2026

Full campaign push: digital, in-store, event bookings

June 28–July 4

Peak sales window across all 13 locations

July 1–5, 2026

America250 national celebration window

July 4, 2026

America's 250th Birthday — Semi-Quincentennial

Get In Touch

Ready to own the Semi-Quincentennial?

We built a working dashboard demo with real data from your business. Explore the tools, analytics, and systems we'll put to work for you.

A.M. Consulting

A.M. Consulting

Technology consulting that centers human solutions

Prepared for Paul Richardson & Susan Jackson · Big Grin Fireworks LLC · March 2026